Posted in Digital Marketing, Social Media, Web Content, Web Designing

Why GWDD Students Must Know About SEO, Digital Marketing & Google Adwords?

chandan_Sah

WHY GWDD STUDENTS MUST KNOW ABOUT SEO, DIGITAL MARKETING AND GOOGLE ADWORDS?

Most of the newbie web designer or developer have a mindset that their work is finished once they complete the designing and coding of a website. But getting a website live on internet is just the first phase of online success. A website is of no use if it’s not getting enough targeted customer or if people do not know that such website even exists.

A web student should have at least a basic knowledge about SEO, Digital Marketing and Google AdWords. These are the tools which guarantees a website success. Learning these extra skills will not only help a GWDD student in getting better job but it will also help in better performance of the website in search engines where millions of websites are competing for exposure.

SEO stands for Search Engines Optimization. It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. These are the results which a user gets when they search for information’s on search engines

Digital marketing is the term used for promotion of products or brands or website via one or more forms of electronic media  via the Internet, social media, mobile phones and electronic billboards, as well as via digital and television and radio channels.

Google AdWords is an advertising service by Google for business wanting to display their ads on Google and its advertising networks. The advertising network have to get their website approved using Google AdSense program before they are allowed to display ads on their website. Google AdWords is an ad program which is used by millions of business every year. The keyword, when searched for triggers your ad to be shown. You can easily find these ads if you do a simple search, they are found at top of the search results. Go on try to search for “web hosting” on google and see if you can find any ads.

Hence I would like to conclude by saying that although learning to code should be the major priority of GWDD students but learning some extra skills can be of great importance in your career. If you find this information useful comment below and don’t forget to share it with your friends.

Posted in Responsive Web Design, Training, Uncategorized, Web Centric, Web Content, Web Designing

GWDD curriculum is best for us

Ankita_Bhattacharya_Picture

“His ambition is to be the spider in the World Wide Web……”

John McCarthy

Hi there…..We met in my previous blogs before. Today I want to discuss my experience as a GWDD (Graphics, Web Design & Development) Student at Arena Animation Park Street. What I think about Web is…..It is the best thing that ever happened to me. When I got admitted in APS as a graphics and web student, I knew least about the vast world of Web. Gradually I got the unique taste of web and I really felt that nowadays we are all along dependent on it. We are living in the Web! Ok now let’s get deep and start with a simple poll. How many of your friends do you text daily? I know keeping that in mind is hard. Do you have more conversations through web than you do in person? It seems that more and more people are moving away from face-to-face interactions but instead moving towards a more web-driven way of life, myself included!

I got to know the basics of web like how to make a static webpage and turning it into dynamic website. It felt so wonderful knowing the facts behind the webpages we are going through every single day, hours, minutes…….. Trust me coding, developing sounds so heavy for the freshers like us but you can fell in love with it if you have a passion for web.

The GWDD course curriculum provides the best subjects and upto date study material that the students will be benefited in all the ways.

The GWDD course makes you upto the trend, updated and builds your skill in the World Wide Web. Beside the course we all were involved in extra-curricular activities like- Agomoni, Rakhi such events. “Only work and no play makes jack a dull boy” ……. never faced such situation!

At the end of the day  I would definitely like to say that GWDD is the best carrier option according to me because Web is now the real conqueror and to know web more you have to go for this course-The best curriculum till now.

 

 

Posted in Arena Park Street, Social Media, Web Content

IMPACT OF SOCIAL MEDIA

An article by Vinay Jason Haridas

Social media describes the interaction between groups or individuals in which they produce, share, and sometimes exchange ideas over the internet or virtual communities. It has become an unquestionable part of our everyday lives.

The impact of social networks on today’s youth is significant. Children are growing up surrounded by mobile devices and interactive social networking sites such as Twitter, Instagram, and Facebook, which has made the social media a vital aspect of our life. Social networks are transforming the manner in which young people interact with their parents, peers, as well as how they make use of technology.

Its sites allow people to communicate and remain in contact with friends as well as meet new people.

The effects of social media are twofold. On the positive side, social networks can act as invaluable tools for professionals, by assisting young professionals to market their skills, seek business opportunities and share their ideas; they allow people to communicate with peers, relatives, friends, living in different cities and countries. On the negative side, the internet is laden with a number of risks associated with online communities. Cyber bullying, which refers to a type of bullying that is perpetrated using electronic technology, is one of the risks.

To sum up, social media takes a big part of our free time. Having forced the ways of communication out, they replaced hobbies and verbal communications. Despite all positive moments of social media, such as free means of communication, availability of audio and video material, speed of search and exchange of information, their influence on the consciousness and communicative skills of the youth has it’s negatives and positives.

Posted in Arena Park Street, Social Media, Web Content

SOCIAL NETWORK IMPACT ON YOUTH

An article by Samrat Ghosh

Actually it’s a bit difficult for me to tell something about the topic “SOCIAL NETWORK IMPACT ON YOUTH”.  Because I am a new generation guy & also very much addicted to social media. Nowadays online social media has gained huge worldwide growth and popularity. So we cannot really avoid this phenomenon.

Social networks offer the opportunity for people to re connect with their friends, family members, make new friends, share content & pictures and many other activities. It also has negative impacts. Actually all things have positive & negative influences on our life. So, social media is no different. But the actual problem of today’s youth is that they treat social media or network as real life & feel that life is nothing without social media, wall post and so on.

We cannot deny the impact of this. Nowadays parents also communicate with their children through Whatsapp, Messenger or Skype. Because all mothers are working women so, they are cannot care properly of their child, physically. But there is a problem, we think that people are becoming more sociable by using technology. But actually the opposite is happening. It’s become much easier for more people to maintain constant contact with their social networks online but for that face to face communication is fading day by day.

I talk with many friends on Facebook or Whatsapp for hours but I can’t see the other person’s emotions. So, when I meet them I cannot understand why they  act differently in person than while chatting online? What is their true personality?

Problem is not that you are spending time in social media but the problem is How much time do you spend in social media apps? So too much addiction of social networking is harmful like too much medicines is bad for our health. So connect with social media and also live life.

Posted in Arena Park Street, Social Media, Web Content

Social Networking And Us

Chandan Sah shares his views on Social Networking

Hello Everyone,

My name is Chandan Sah and this post is about the Impact of Social Media on Youths and their family.

Social media is a term used to describe the interaction between groups or individuals in which they/we produce, share and sometimes exchange ideas over internet. The impact of social networks on people is significant. We are growing up surrounding by mobile devices and others media based devices which make it very easy for us to connect to internet and particularly social media. Facebook, twitter or WhatsApp is becoming a part of our daily lifestyle.

If we start digging deeply we may find ample benefits of social media but that cannot deny the facts that it does have some negative aspects. With social media we get connected to world, we can be updated about almost anything within a second. It’s helping lots of people to search jobs, share information among others. We even can make groups or pages of likeminded people and share similar content or information’s across the entire group at once.

Like positive points, social media has negative points too. Now a day’s youths are spending lots of their time on Facebook. By recent research it came to know that out of every 10 people 7 are addicted to at least one social website. Social media is such a vast store of information that at one point it may start messing with our thinking capacity, and sometime it gets very hard to judge the authenticity of information’s shared on such websites.  Take an example of ISIS which is using social media to reach innocent youth and trying different means to brainwash them.

So as discussed social media has both its advantages and disadvantages but it’s up to us to educate youth about it. Social networking is a connection that just can’t be broken. It tends to draw people away from the real world. Many people focus on social media to distract them from their real life problems. Doing so it has caused people to care less for personal relationships with their friends and family, it is an outlet for people to leave the real world.

Posted in Arena Park Street, Graphic Design, Responsive Web Design, Uncategorized, Web Centric, Web Content, Web Designing

Web Content is more important than Web Designing

An Article by Kamalesh Patel (Web Student at Arena Multimedia – Park Street)

The World is increasingly becoming more and more competitive and customers expect only the best. Web Content is the reason for which people visit the popular sites. Another important reason of Web Content is that publishing good content will increase the number of people who find your website through Search Engine. Search Engine want frequently updated content, and if you want people to your site, it’s important to provide content that people want to see.

Web designers and developers create interesting design and interaction with their own ideas, concept and knowledge. But the customer needs the best, they are not interested to know the backend technology used for building a website. They just want the interactivity in their work. Customers are coming to your webpages for its content and if your design, architecture and interactivity don’t provide that Content then they will leave.

There are two important types of web content.

  1. Text
  2. Multimedia

Text Content – Text Content is easy to understand. Textual Web Content will help readers to get more information in detail. These web text are written for global and local audiences. So that it can read by anyone around the world.

Multimedia Content- Multimedia Content isn’t text but helps in attracting audiences through lots of visual effects such as animation, images, sound and videos. These contents are also very much helpful and easy to understand to the audience.

In the end Web Content is important and it is the ‘King’ of the web page and if the designer’s forget that, they won’t be in this business for long.