Perks of being a APS DADM Student

blog image

Hey everyone! I am Meghna Gupta2nd sem student pursuing DADM (Digital Advertising Design & Marketing) course from Arena Animation, Park Street. Along with this I am doing my B.COM  (bachelors of commerce ) from J.D Birla Institute.

I’m very excited to write this blog as it is the first time ever I’m ever writing a blog. My journey in APS has been beautiful and life-changing. Every day I learn something new and interesting. In this blog I will share my experience about the recent seminar I attended in APS on the topic ‘Digital Marketing benefits in GWDD (Graphic, Web Design and Development).

As interesting as the topic, the seminar was also exhilarating. The seminar was held on 21st June 2019, and was conducted at the ‘Thor Lab’. We all know how marketing has evolved globally by going digital and it has become an important part of every organisation. With India going digital more the concept of digital marketing has come into the picture. The seminar was conducted by my mentor, Somnath Chakraborty Sir. He has a different approach and doesn’t believe in teaching theoretically. He makes us understand everything practically and has always been preparing us for the industry. He explained exactly what is digital marketing and what are the different aspects connected to it and how it is useful in every career and why every firm today needs a digital marketer. He often says, “digital marketing is an ocean”, an ocean of techniques.

A firm requires a digital marketer for it’s promotion, brand building and buying and selling of goods efficiently and many other activities. He made us acquainted with the term “SEM” (Search Engine Marketing) and “SEO” (Search Engine Optimisation) which are major parts of digital marketing.

He further explained the various ways to optimise a website and the factors such as text, content, images, videos and inbound and outbound links affecting the rank of website in a SERP (Search Engine Result Page).We also had the honour of having our centre head, Ramesh Ruia Sir to share his knowledge with us, which was extremely useful. He told us how the population is distributed among X,Y & Z generation and how to hit the right target audience using a right digital platform.

He unfolded the importance of ‘content’ in a digital platform. He said, “At the end everything comes back to the content.” He also gave examples from his own life and what role did digital marketing play and also explained the concept of Google Analytics. Both of their discourse on the topic was very engrossing and enlightening.

Between the seminar, we got a break in which we all classmates seniors and juniors really bonded with each other and had a nice time. The day ended with a relaxing chai and samosa session with my seniors and Somnath Chakraborty Sir.

Thank you APS for arranging this captivating seminar. It made feel that I chose a right career for myself by choosing DADM as my course and made me realise the need for a  digital marketer in the society.

Advertisements

Ajab GWDD Ki Gazab Kahaani

burhan

Hello guys! I am Burhan Mullamithawala from 2nd semester, GWDD, Arena Animation, Park Street.

This is my second blog. I would like to share with you my experience in the past 3 months of coming in the 2nd semester of GWDD, Arena Animation, Park Street and my latest experience in participating in our exhibition Pratibimba2019.

As I shared with you in my last post how I have changed in the last 8 months, only this time I would like to tell how responsible I have become as a person.

Learning HTML language in GWDD has widened my perspective of how little I know about today’s technology. Its vastness blew my mind but it didn’t stop me from taking it as a challenge. Instead I understood its concepts and logic that is to be used while designing a web page. As our mentor Sir Somnath Chakraborty tells us that Web is a vast ocean and it can never be learnt in a limited time. Every day it’s changing and expanding through its boundaries. Only we can do is to keep learning and adapt with it. Currently, I’m progressing in learning this vast language and I have already begun in designing my first webpage for my first GWDD Project. It has been a challenging experience but I have the support of my teacher, my family and my seniors Koushik Dalui, Salina Marandi and Ausmita Pal. Apart from being just seniors, they have become friends as well. We share a great bond and no one could tell that we have a senior-junior relationship.

Coming to Pratibimba2019, it’s an experience that cannot be explained in words. We all worked hard for it to be a success. We made short funny clips where we enacted different roles. I for sure got to see a different side of myself. I got to play Gabbar (Macchar) Singh and it was a fun moment. I also got to see my funny side where I enacted in a funny interview. And that funny side did also come out mainly because of one person, my senior Sattwik Banerjee who played my interviewer. His acting chops are a class apart but more so are his funny gags which made us laugh out loud. We also got to play roles where we were smitten by Tanushree Roy’s playboy character and we ended up having fun due to Koushik Dalui and Sandip Mondal’s hilarious acting.

All our videos were on display for our parents, friends and other esteemed guests to see and we definitely got a great feedback. These videos showed people that our lives just don’t revolve around studies but we also have fun. It showed that we break the monotony of living a robotic life and do something opposite where we end up enjoying and learning from each other. We got to interact with people during the exhibition and it helped us in learning how to present ourselves to different types of crowd.

All in all it was a great experience for me. I learned how to take charge of my life and present myself in front of the camera and people. But all of this would not be possible without the guidance and support of our mentor Sir Somnath Chakraborty. He truly brings out the best in us. He is many a time harsh on us but that is only because he knows our capabilities and he wants us to get out of our comfort zone. He sees a great potential in me and I know I will reach my destination because I have his unconditional support.

Thank you for taking the time to read my blog. Hoping to share more of my experiences in GWDD, Arena Animation, Park Street.

 

Stay connected with me on:

Facebook: https://www.facebook.com/burhan10mw

Instagram: https://instagram.com/travelmongerr?utm_source=ig_profile_share&igshid=1rdkcoeeg8vbc

“Tum GWDD activity ke piche ,GWDD activity tumhare piche, too much fun”

IMG_20190129_131351

Sattwik Banerjee,Arena Animation,Park Street,GWDD,_2nd_Sem

Hello readers!, a very warm welcome to all. I am Sattwik Banerjee, student of  Arena Animation Park Street, GWDD(2nd) Semester, wants to share my experience with you all about our recent GWDD monthly activity. which was  on 25th January, and the theme  was ” 70th Republic Day Celebration “.

Every month we decide a topic for our activity, make a proper layout regarding the same and execute it to the best on the final day with my GWDD family. Every month I wait for our monthly activity. This is not just an activity, it gives us refreshment which is needed after a full month of frantic schedules and work pressure. We start planning our activity a week before the activity date, an event is created on social media platforms and every student of APS is invited to the upcoming activity. This time, we got a golden opportunity to show our love and passion towards our nation India . If you missed my first blog check it out in the link below :

https://arenaps.wordpress.com/2018/08/10/my-gwdd-is-my-identity/

Now let’s see how me and my family execute the work. As usual all of us gathered in our  “Thor Lab” (our classroom) by 09:00 AM under the strictly informed by team leader and we started unwrapping our props and bags. We started, clicking a snap and posted it on social media, warmly inviting everyone to join with us. All of us already had a proper planning in mind, according to which we all were supposed to proceed.

My job was to make a perfect base and make a tricolor flag. My team mates were busy with their respective work. Our team took part in the activity with an energetic approach. After a while, we took a chai-break ( Source of our energy ) which was needed to maintain our energy levels for the activity. We were listening to patriotic songs while working .

” Aye mere pyaare vatan, Aye mere bichhade chaman
Tujh pe dil qurabaan ,
Tu hi merii aarazu,  Tu hi merii aabaru Tu hi merii jaan…”

When clock struck 1:30 PM , we had lunch break. This was the foremost part of our activity because we took lunch together including Somnath Chakraborty Sir. After completing our lunch together we were again back to our work, but this time with little pressure because time was passing by like speed of bullet, and Somnath Sir warned the deadline time that we could completed our work within our deadline at 5 PM. But we break the myth by completing our work within time. After completion our day activity, we take a group photo with our model.

Our team worked really hard and we paid our tribute to our country through our activity . Our final work was executed well as planned.

Get a glimpse of our Activity here :

We the students of Arena Animation, Park Street GWDD ( 2ND SEM ) marked our january month's activity with the…

Posted by Salina Marandi on Friday, January 25, 2019

 

This activity gave me some very important lessons of life. Our activity was well executed because of  team work, team bonding , dedication, passion and love. This activity felt like a fresh air of breath in our mechanical lives . In future if anyone asks me what you will miss in my life , I positively say my ” APS Monthly activity “. I am really proud to be an Indian & GWDDIAN . Jai Hind!

This video is the results of our creativity and love towards our nation :

Activity Video

 To know more about me, check my profiles:

Facebook

Instagram

Twitter

 

 

 

Idea jo badal de aapki

burhan

Burhan Mullamithawala , GWDD, 2nd sem,Arena Animation  Park Street

Hey guys! My name is Burhan Mullamithawala and I am a 2nd semester student in GWDD. I know it’s going to be tongue twister for everyone to pronounce my surname but you will soon get a knack of pronouncing it properly.

This is my very first blog which I have written in my life. I would like to give you a sneak peek into these past 8 months in Arena Animation, Park Street.

Failure is the opportunity to begin again more intelligently.” – A quote which has changed me for the better in these past months.

I am a B.Tech graduate from Netaji Subhash Engineering College, Kolkata.  Then my mother came to me with this idea about website designing as I had earlier shown interest in my school days. I read through a lot of other job prospects and I found GWDD to be most prospecting, so I joined Arena Animation after careful consideration. After joining Arena Animation, Park Street I saw what I was missing out on after my school days.

During my 1st semester my faculty were Deepak Sir and Sayani Ma’am. They taught me Adobe Illustrator, Photoshop and Coreldraw very efficiently .They are one of the coolest most supportive teachers I ever got. They helped me in every step of the way. But I didn’t know whom I was going to come across next.

My teachers did say that my 2nd semester is not going to be a walk in the garden as the course was going to get tougher and more over the teacher helming it is someone I have not met in my life before. I hoped for the better and it’s been one month now in my 2nd semester of web designing and I can easily say that I have found a great teacher in Sir Somnath Chakraborty. He is very diligent towards his work and more than that he truly cares for the future of his students. He’s strict when it comes to completing our work but that is only because he wants us to push our boundaries and expand. He has an unconventional way teaching. Something I have seen very rarely in my life. He scolds us with his bizarre eye and hand gestures when we are not concentrating on the things assigned to us by him but he pampers us too with all his love. I have already started making brands for my portfolio and I believe I’ve become more hardworking under his guidance.

I have also attended two seminars till now under Somnath Sir, and they have been very productive for me. He makes sure that each student gets the most out of it and challenges us to ask more questions.

He also tells to us to connect with our seniors for our work issues or any matter that’s riddling us. My seniors Kaushik Dalui and Salina Marandi have guided me in my problems related to my brand and portfolio designing. Mariyam and Annapurna are my classmates and they’ve been very helpful too when I had problems in Adobe Flash. We have become a good team in this past one month. We joke around too which eases mollifies the stress as our Somnath Sir says that bookish, robotic life will not help us in life and we should live a little outside our academic life.

I can easily say that I’m very happy to have joined Arena Animation, Park Street and more so I’m very fortunate to have got such supportive mentors and classmates who are always there to help. I have become more open about my problems and I do not have to look far for their solution anymore.

Thank you for taking the time to read my first blog. I hope to write more in the coming months. Stay tuned!

 

Stay connected with me on:

Facebook: https://www.facebook.com/burhan10mw

Instagram: https://instagram.com/travelmongerr?utm_source=ig_profile_share&igshid=1rdkcoeeg8vbc

 

Impossible means I AM POSSIBLE

nancy

Nancy Agarwal, GWDD, 2nd Semester, Arena Animation, Park Street

So,here I am Miss Nancy Agarwal to put down my thoughts and feels about my journey to GWDD till date- in my first blog. Before moving ahead I would hold gratitude for each and every person individually who is taking the initiative to read my blog. Well, it has been eleven months, since I got enrolled in this course, where the first eight months I was indulged in graphic designing (1st semester), came across various software like Illustrator, Photoshop, CorelDraw. And then I became a member of the 2nd semester which involved the most crucial rather significant subject that was the web designing.

The first eight months went off very smoothly as it was all about learning tools and menus and off course held a little essence of creativity in it, but it was all the same like learning and retaining and nothing diverse as such, for which I would like to thank the faculty members Deepak sir and Sayani ma’am who really assisted me in learning these variety of software. Precisely, I learned certain things but did not enjoy those eight months, and also “as a person I remained the same”.

Now let me impart you guys one thing about myself that I am , rather I was a very fearful, impatient and sentimental kind of a human being- hanging on with all sorts of negativity in my mind and an introvert kind of a human.

Frankly speaking 2nd semester transformed me( in and out)-it aroused my interest towards my subject, my humanity ,and most importantly I could visualize myself somewhere in my works. Starting from my orientation till today everyday-there is a new gesture that Nancy gets too embraced each day. Though this is a very slow process but an effective one.

“Slow and steady wins the race”

It enriched me with more and more of patience, erasing off my negativity and fear that I had in my subconscious mind (24 X 7) , making me a better human being. And all of this would not have been possible if SIR- Mr. Somnath Chakraborty, my mentor and teacher would not have been there. He is one of the best teachers I have met till date. He is very devoted and passionate towards his students and works. It is his shout and anger that has transformed me to a creative person rather just being a book worm. It is his words that fill me with zest to work passionately and eagerly. I am able to put on my efforts sincerely towards my work just because of his motivational and inspirational speeches that he gives in his every class which helps me to deal with my subjects in a serious manner. Still there are lots to learn and lots to retain. I will try my level best to act patiently and respond fearlessly to this tough but not the impossible journey of GWDD.

So, with this I would like to take a leave before we meet again (very soon) in my next blog—until then thank you guys, take care, stay happy, stay positive and most importantly listen to yourself before listening to others.

Thank you!

Woh Zindagi Hi Kya, Jisme Koi Namumkin Sapna Na Ho

Koushik-Dalui

Koushik Dalui, GWDD, 2nd Semester, Arena Animation, Park Street

Hello everyone! This is my first blog where I would like to share my journey so far in GWDD (Graphics Web Designing & Development), 2nd Semester.

The true value of an asset is realized when we lose the asset. As far as I was doing a job I didn’t understand what contribution it had in my life. After working for 5 years in a telecommunication company, I lost the job when the company collapsed, leaving us jobless overnight. I reached a state of null void which seemed endless and infinite. I was clueless about the next steps in my career. But I knew I had to work for my family, not just any work but something where I could give my heart and passion. Since I started working from the college days, I didn’t get time to upgrade any other skills. Thus, I knew at first I have to update my technical skills in a very short span of time. That’s why I went for the suggestion by my brother and took up GWDD in Arena Animation, Park Street.

The reason to take this course was to get a job at the end of it, by any means. Our classes started with first semester. When it started, classes were just for two hours a day, thrice a week, as it should be. I knew my destination but not how to reach the destination. I worked but mostly I spent times with friends, not taking studies seriously. I really miss that life and the fun I used to have. Why? Because now , that life is nothing but a mirage to me.

At the end of first semester i got information that we will be sent to another faculty for 2nd Semester, to the man who was famous for his rude and tough nature, words he used and most importantly, his success in building up a student’s future. His reputation always preceded him. He was none other than Singham ( Somnath Sir). When our whole batch was ready and we had a small session with him. I cannot express what I felt like that day. We all were scared and nervous. Since my communication skills are not so good, I was afraid even more about how I would answer his questions. As the classes started, I took some time to get used to the class timings, working principles and environment. Every second I lived in the threat of getting scolded or committing a mistake. Slowly, sir explained me my faults and analyzed me. He told me to work on important areas and other loop holes I had. He told me to work for myself and not just to complete the syllabus. When I understood why I had to take the pressure or work so hard on my assignments I started working on them wholeheartedly. After spending the whole day in classes I still got home tasks which I had to complete after returning home late night. It became difficult to adjust with the late night working hours and waking up early in the morning. But with time I got accustomed to the new routine and loads of work. Of course, the pressure I took wasn’t for my teacher, my friends or anyone else. It was for me and my bright future. It was for the dream and the battle I was fighting to leave the null void behind and start a new life.

The best part of this semester is the changes I went through. I heard a lot of stories about other’s experiences. Now that I feel them myself, I understood the real taste of it. Sitting in a position for hours wasn’t something I could do before. But now , the coding keeps me engaged for hours and I don’t even realize time passing by. Gradually I learned to calm my mind and think before acting. I learned to organize my thoughts, my life, and also my folder system. Our classes became self-sufficient with the fun and entertainment right inside the classroom, among my batch mates. I have to agree, that they were as refreshing as productive and informative. Whether it be monthly activity or monthly seminar, Pinocchio Lab (our classroom) has always presented me with a gift and teachings that changed me as a person. I know I have a long way to go. But now, I have started enjoying walking on this path and know that this will lead me to my destination.

Follow Me@:

Facebook                           Instagram                Twitter

 

Lessons in the book of life

blog 1

Deepshikha De,GWDD, 2ND SEM,ARENA ANIMATION,PARK STREET

 Hello everyone, I am Deepshikha,I am a second semester student of GWDD at Arena Animation, Park Street and this is my second blog.

“We can’t change where we came from but we can choose where we go from here.”- This is a motto that I have implemented into my life after spending a few months at Pinocchio Lab .

Although words are not enough,I have tried my best to put my experience into words. Not only  have I learned technical skills, I have also some of the most important lessons in life.

It took us some time to get acquainted with our class mates, but now our bonds of friendship have become much stronger. To be honest, earlier on I would hesitate before asking a fellow  class mate for help,but I realized once I put my ego aside,I could reap the benefits. Somnath Sir encourages us to ask questions, we question everything, it is better than blindly believing in things . It is true that we work much harder now, but I can’t explain the euphoria I feel after cracking a code that I had been struggling with for hours. Although we work hard, we also have fun,laughing at some joke someone cracked and not taking life too seriously.

Being in the lab always betters my mood. We have a sense of unity, for example when it’s someone’s birthday in our batch,we do our best to make the day special for him or her. We take pleasure in the simple joys of life.Sir always reminds us that the time we spend together will pass by in a flash, and we should make the most out of our time together.

I have learned to be patient, to carefully analyse a problem rather than simply giving up on it. Sir dislikes empty promises, he tells us to say things, which we can actually do instead of just making empty promises. We have been taught to see the good in people, we have been made to believe, that everyone has potential, we just have to take the courage to find out what we are good at. We have heard stories of students who didn’t have money in their pockets for a decent meal, but through hard work and perseverance they have achieved success in their life. These stories are very inspiring, as I feel we take basic amenities in life for granted. We have always had security, a good meal, a roof above our heads, clothes to wear,we never really sit and think about the fact that not everyone is lucky as us. I can say with conviction, we have all become better versions of ourselves in the few months we have spent together in Pinocchio Lab. Some of my classmates have gone through a drastic change, they were shy and scared at fast, they have become more confident and now smile often.

We even have our own nicknames, and have reached that comfortable stage where we can crack inside jokes which only we understand.

Sometimes seniors come to visit Sir, we learn about their experiences and how the industry is shark infested, and there is no room for sentimentality or emotion. The seniors are a living proof  of what we will achieve if we keep working hard . Sometimes, we just sit and listen to Sir’s stories, he is a treasure box of experiences, we have so much to learn from him.

Time slips through our fingers,it is hard to imagine that I have only a few months left at Pinocchio Lab.I do not know where life will take me or  which company I will end up working for but I know the memories that I have made here are memories of a life time.

Thank you for taking the time to read this, I wish the readers a life full of beautiful memories too.