“DANCE – A MELODRAMA OF LIFE”

blog-sanchita

BY SANCHITA SHARMA,ARENA PARK STREET – KOLKATA

To start with the common concept of dance being the body movements,the postures ,the grace etc the set pattern in minds generally,and my normal self agrees with that too.But unfortunately my abnormal side would call dance as life.For me dance is nothing but me in the best form revealing my emotions,my passion,my dedication,my thoughts and every little thing in my day to day life.

My life’s very early stages itself was dedicated to my love ,my passion giving me recognition in my school and giving me a boost overall to present myself confidently in front of others ,we all need it ,don’t we?

Moving ahead with my life when I had to take a pause for my board examinations life had taken a weird turn making me a fat chubby girl which was not even the last thing i would want really .Thereby after finishing up my exams I planned to join back giving me fresh vibes and positivism all around because it was getting back what I loved,and within 6 months life took the biggest turn of making my passion my ticket to self independence .yes I was offered to join as an instructor,training happened appointed too giving my parents “THE MOMENT”of being proud parents .Studying went together too struggled hard to manage both now I am about to finish my 6th year as a head dance instructor of one of the most reputed dance institute “SANGVI” which yes promotes and preaches the mantra of DANCE TO EXPRESS.Dance has really twisted my life in the best way making me what I am today confident,independent and a better person for sure.“DANCE _A MELODRAMA OF LIFE”

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Graphics as Imagination

An Article by Bhartesh Jajoo (Student of Arena Multimedia – Park Street)

Graphics is not only an art, but it’s also imagination which makes you see the unique things which are not available in the world, but available in the mind of the people which makes them available in the world. Day by day, we see the new things. How it comes is from the ideas of different people. People are representing themselves as artists by their unique drawings.

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A Drawing by me

There are some people who can’t express their feelings in words, but they can let you feel it through their imagination by Graphics. From the normal drawings on the paper to the legendary paintings are the types of graphics. Graphics are not only the software, but the creativeness of the people in any kind of thing which can let you see those things are graphics. Graphics are alive in the mind of the people.

Vinay Jason Haridas’s Story

Hi, my name is Vinay Jason Haridas and I am a Graphic and Web designer. I specialize in logo design / brand identity/web template designing etc. From a young age I have been fascinated by art and design and by my teen years started following Japanese style of ate i.e Anime / Manga.

After passing my class 12, I enrolled myself in Academy of Fine Arts and followed that up by learning designing software’s like Photoshop, Illustrator, Corel Draw & Flash from Arena Animation Park Street. A year later in 2010 I was living my dream when I got my first job as a designer in Dream Infotech Gangtok, Sikkim. This is where I improved my skills as a designer for Web & Graphics

In 2012 I got my big break by landing a job in Dubai U.A.E as a lead designer for Graphic International Centre where I gained knowledge about print media, it was a completely new experience for me here with the change in life, people, culture and so on. The biggest challenge here was to learn what happens next once we design that poster or brochure, the different printing technologies, media, inks etc.

Graphic/Web design has broadened its reach dramatically over the past decade, expanding from a specialized profession to a widely deployed skill. More designers are becoming producers, authors, publishers, and entrepreneurs actively employing their creative skills as makers of content and shapers of experiences.

Today, graphic design has become second nature. In fact, most people do not
even realize that every day they are viewing thousands of visuals from the
label on their tea in the morning, to the hoarding on the way to work, to when we open our phones or computers, to watching TV, or the advertisement on public transport, to the toothpaste packaging before they go to sleep.

Being a web or graphic designer is always about being at par with the latest trends and software’s, to improve yourself in all aspects and give yourself that edge from others and not just another face in this world of designs. That is why I have come back to where it all started here in Arena Park Street to improve myself once again and start a new chapter in my life.

Why Animation & Why APS?

Rajkumar Pan’s thoughts on the subject.

I choose Arena Animation Park Street because it has been producing the best animators. I am an entrepreneur (An Interior Designer). Working for many years, establishing myself. Now, I decided to make my dream come true.

Animation……A totally different culture. Culture that help us learn together, work together and finally to be together. When I decided to learn this subject, my first thought was that it is another computer based subject, working with software; but today after one and a half years my opinion has totally changed. Now I have learnt the value of working together, and the bonding in life.

Animation……An ocean of knowledge. When you are learning animation you have to gather knowledge about each and every single details of this universe i.e. Architecture, Interior Designer, Engineering, Space, Physics, Underwater, Nature, Sports and so on. So studying animation would be a great opportunity for those who really want to earn knowledge. It’s a world where perfection of your work makes you learn more and appeals to your audience.

Animation……It helps to discover the aesthetic value of everyday human life and togetherness. Not only these, it also helps you to grow and start up your career with a great opportunity in the up-growing Animation Industry.

So, if you are ready to fly with the leaders then fasten your seat belt with the leader to be a leader.

-RAJKUMAR PAN

SURPRISE PROJECT ON DIGITAL MARKETING

Kamlesh Patel writes about a Surprise Project that he participated in at APS

On 20th November 2015, as we entered the Pinocchio Lab for our normal class, instantly a surprise test was taken and we were divided into two teams Team A and Team B. I was a member of Team B. We were then assigned with a surprise group project by our respected Somnath Sir.

The topics were as follows :

  • Team A – Peace Foundation.
  • Team B – Digital Marketing.

I was representing Team B and the project which we received was Digital Marketing. We were assign to create :

  1. Web Template for a company.
  2. Logo for the company.
  3. Visiting Card for the company.
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My Team Members

None of us had any proper knowledge on how to present and promote a product or a service digitally to the consumer. Then as a group we conducted a thorough research on what is Digital Marketing and how to promote a product or a service digitally.

We found that Digital Marketing is very innovative and wonderful concept in today’s world. It helps to promote the product and services with the help of Digital Marketing Channels to reach the consumer in an appropriate manner. Digital Marketing has become a powerful network of advertisement. With the help of Digital Marketing promoting any product through internet has become convenient and cost-effective.

I think that with such technology, marketing of any kind of products has become a lot more easier, the consumer’s conveniences has become possible.

At this point more or less we all had a concept on how to promote a product digitally through Digital Marketing Channel i.e Web. And we started our project Digital Marketing on Coco Café Restaurant. We wanted to promote Coco Café Restaurant by the services it provides the customers such as:

  • HAPPY HOURS
  • HIGHLIGHTS
  • CLAIM OFFERS
  • HOME DELIVERY
  • ADVANCE BOOKING
  • UPDATION OF LATEST OFFERS.

Now it was time to implement the ideas . We distributed the work. So while some were making the Web Template for the company, others were making the logo and the visiting card for the company. And finally we succeeded in our given task.

Following are the works:

logo

The Logo that we designed

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The Visiting Card

template

The Web Template

After completion of the project we were instructed to upload it to the social media like facebook etc. to get a positive or negative feedback from the audience point of view to evaluate our skill, knowledge and performance.

-Kamlesh Patel

Participting in Activities at APS

Kanishka Saha feels that participating in activities at APS has helped him to discover a new potential in himself

Being a student of APS I had learned a lot. Its not only given me technical knowledge to enhance my career as a web designer and developer , but it also taught me to be a key team player, to do things differently and how to work within a team.

 

Few months back, we had started doing team activities. During these activities, I discovered a new potential within me. A hidden talent once can say. Working in a team for the first time was a big challenge. Especially working with the one whom I do not know and never interacted with them . Thanks to our respected Sir for giving me the opportunity to lead the entire team. That was a great experience. Yes during my first activity as team leader, I was nervous. However, thanks to the entire team member who really coordinated in a perfect manner making the activity a success. I also got a huge support from my mentor. Without his support, I would not be able to complete the entire activity as a team leader.

After that, we had a number of activities. With every activity, I grew in confident and I become more comfortable with my team members. During this period, I learnt how to overcome various hurdles in order to complete a certain task. This experience will be very helpful in my coming year.

The last activity, which I participated in, was a magazine for APS. In this magazine, I had highlighted most of the students work, and given brief information about APS. I wish that, this magazine should be carried on as a legacy telling the success story of APS students. It should become a tool of motivation for the coming generation.

It has been a wonderful experience being a student of APS. The support and motivation, which I receive here, is awesome. It has been a superb experience.

Thank you APS.

-Kanishka Saha