Perks of being a APS DADM Student

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Hey everyone! I am Meghna Gupta2nd sem student pursuing DADM (Digital Advertising Design & Marketing) course from Arena Animation, Park Street. Along with this I am doing my B.COM  (bachelors of commerce ) from J.D Birla Institute.

I’m very excited to write this blog as it is the first time ever I’m ever writing a blog. My journey in APS has been beautiful and life-changing. Every day I learn something new and interesting. In this blog I will share my experience about the recent seminar I attended in APS on the topic ‘Digital Marketing benefits in GWDD (Graphic, Web Design and Development).

As interesting as the topic, the seminar was also exhilarating. The seminar was held on 21st June 2019, and was conducted at the ‘Thor Lab’. We all know how marketing has evolved globally by going digital and it has become an important part of every organisation. With India going digital more the concept of digital marketing has come into the picture. The seminar was conducted by my mentor, Somnath Chakraborty Sir. He has a different approach and doesn’t believe in teaching theoretically. He makes us understand everything practically and has always been preparing us for the industry. He explained exactly what is digital marketing and what are the different aspects connected to it and how it is useful in every career and why every firm today needs a digital marketer. He often says, “digital marketing is an ocean”, an ocean of techniques.

A firm requires a digital marketer for it’s promotion, brand building and buying and selling of goods efficiently and many other activities. He made us acquainted with the term “SEM” (Search Engine Marketing) and “SEO” (Search Engine Optimisation) which are major parts of digital marketing.

He further explained the various ways to optimise a website and the factors such as text, content, images, videos and inbound and outbound links affecting the rank of website in a SERP (Search Engine Result Page).We also had the honour of having our centre head, Ramesh Ruia Sir to share his knowledge with us, which was extremely useful. He told us how the population is distributed among X,Y & Z generation and how to hit the right target audience using a right digital platform.

He unfolded the importance of ‘content’ in a digital platform. He said, “At the end everything comes back to the content.” He also gave examples from his own life and what role did digital marketing play and also explained the concept of Google Analytics. Both of their discourse on the topic was very engrossing and enlightening.

Between the seminar, we got a break in which we all classmates seniors and juniors really bonded with each other and had a nice time. The day ended with a relaxing chai and samosa session with my seniors and Somnath Chakraborty Sir.

Thank you APS for arranging this captivating seminar. It made feel that I chose a right career for myself by choosing DADM as my course and made me realise the need for a  digital marketer in the society.

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Experiences That Matters

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Hello everyone! I am Shrrija Das 2nd sem student pursuing DADM course from Arena Animation,Park Street.

This is my very first blog which basically pens down my experiences I have had so far in these very four walls of Arena Animation. I can undoubtedly assure you that the last 10 months of my 1st sem(comprising of Digital Advertising Design) here were nothing but an enriching experience about learning something new and assimilating my thoughts and ideas into one place.

It is before joining Arena, that I had this idea, that someone who has great knowledge about painting and designing could only go for these type of courses which wasn’t totally wrong but wasn’t totally right either. This course will not only allow me to learn something new in the fields of designing but also help me out with marketing as I am pursuing Bachelor Of Management Studies from St. Xavier’s College,Kolkata and would also become an icing on the cake for my resume.

It is also believed that –“Knowledge is the only thing that this world can’t take away from us”. And I always go by this notion.

Coming to the faculty members, my 1st sem mentors were Sayani Ma’am and Deepak Sir. They taught me Adobe Illustrator, Adobe Photoshop and Adobe Premiere, Adobe Audition respectively. Both of them were equally supportive and it is because of them that I could learn how to get my scattered ideas and creativity together.

Often, Ma’am used to say –“ Make it simple, but significant .” Trust me, this saying works wonders if you understand it.

Talking about the 2nd sem(comprising of Digital Marketing) taking place in the “Thor” lab, it has only been 5 days with Somnath Sir and I can tell that he is one of a kind. He is also known as ‘Singham’ for a reason, but he is very persistent in his work and that is to teach us the right ways in building a great core straight for the industry, which shows that he truly cares for his students. From the very first day, he has told us that Digital Marketing is not going to be as easy as what we have learnt in 1st sem and that it is not about tools but he will be there for us whenever we need him only after we try to solve the problem ourselves in the first place. I believe, with his support by my side and by listening to what he says I can work on my loopholes.

I have also attended a seminar conducted by him which proved to be an effective one and I am also looking forward to attending more of it. Meghna is my classmate, we have started our classes together and she has always helped me out with the problems I have faced so far.  A wonderful initiative was also taken up by the seniors, Burhan Mullamithawala, Mariyam Dharar, Rupankan Bhattacharya & Salini Pal to welcome us as the freshers to the Thor lab, where we learnt many things about the lab and got to know about sir a little more and that what we should do and what we should not. Overall, so far it has been a great experience and I am really happy to be a part of Arena Animation, Park Street. I am looking forward to having more great experiences as long as I am here.

Always remember to “Be thankful for everything that happens in your life; it’s all an experience” – by Roy T.Bennett.

Thank you for all your time to read my first blog. I hope you like it and stay with me for my upcoming blogs.

Stay connected with me on :

Facebook : https://www.facebook.com/das.shrrija.3

Instagram : https://www.instagram.com/shrrija_das/

LinkedIn : https://www.linkedin.com/in/shrrija-das-321552154/

Twitter : https://twitter.com/ShrrijaDas

 

 

Kabhi Alvida Na Kehna..

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Sumaiya Rahman, GWDD-Plus, 2nd Semester, Arena Animation, Park Street

After a long time, typing to share own experiences is a different feeling altogether. This is not the last blog I am going to write, but definitely one of the most important and longest one till date.

No one can take what Arena Animation ,Park Street has given me. I am not that proud of my college life or never built any special moment there to cherish later. After third year I gave up on the thought of making good, fun memories in educational life or even later. Somehow, I was struggling to build my career and the rest seemed secondary. If I say that my first semester was boring I would be wrong. I did make many new friends and participated in events. But that became common when I came to 2nd Semester of my course. It took me time to adjust to the new ambiance, discipline, routine and lots more. Slowly and gradually I got used to it. And now, at present, thinking of leaving everything I am living here is a nightmare.

The first and foremost thing that Pinocchio lab (classroom of 2nd Sem) has given me is a family of six, not by blood but by relation. And I hope to carry forward that as long as possible. I agree that we fight, we get mad at each other, we stop talking, show our craziness, and sometimes unintentionally hurt. But we stick together and make it till the end.

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Family By Relation, Not By Blood (Scroll Down To Know About Sixth Member)

Here, let me talk about one of the most interesting character of the family. He is renowned as Singham (Sir Somnath Chakraborty) and for a reason. He is that alchemist who brewed the elixir out of us. For me he is that “Silent Guardian” who protected us and made us who we are.

Yes, he gave us home tasks which took us sleepless nights to finish, assignments for which we had to work continuously for 5 to 6 hours without a break. That gave me an opportunity to start with a job in a company as Web Designer after I got selected in the machine test and personal Interview round. But it is here, in the same lab that we learned to upgrade ourselves everyday to become better than yesterday. And so, I upgraded to Digital Marketing to become a complete package before stepping out.

So now I know I am standing where I should be.

This reminds me of my first day in APS. I was sent to Rhythm Lab (our first classroom) and I noticed a wall painting, big enough to be looked at by all the people present in the room. It had a saying, “I may not have landed up where I wanted to be… but I have landed up where I needed to be”. First few days I took time to understand what it really meant. Being from Math background somewhere I still found ways to go back there. But today, while typing these lines I know and can say it proudly that I have landed up where I needed to be.

In my previous blogs I have already spoke about the monthly seminars and activities that we conduct, the lessons they taught, and benefits I received. Co-ordinating the activities and seminars not only taught me to organize the team but also myself which had an impact on my personal life too. In the movie “Spiderman” I still remember a dialogue,

“With great power comes great responsibilities..”

But in my case, my responsibilities helped me to discover the inner power I never realized I had.

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Whenever the albums of those events got posted and the alumni commented, I could never understand what they missed when looking at those pictures. But today, when it is time for me to pass on the activity box to the next generation of Pinocchio Lab, hand over the “Satta” I can feel how painful and nostalgic it must be for them. And now it is like I want to collect as many sea-shells of memories as possible before leaving the lab forever.

Four walls make a classroom. The bonding between the students and the teachers of that class make it lively and a second home for each one.

After I leave, everything will be the same, the chairs, the monitors, the CPU’s, the floor, the walls. New people will take over my responsibilities, curriculum will proceed as they should. A new chapter will begin with new stories. And just like me, the lab will again start making new fighters. But my life will change for good, and with everything I got from here I’ll set out for another journey to another destination.

Life moves on, time goes by. After all, no one in this world is indispensable.

Please follow me at below link:

Facebook         Instagram      linkedin       Twitter

 

GWDD Safar Hai Suhana

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Arindam Bhowmick, 2nd Sem, GWDD, Arena Animation, Park Street

Hello readers! I am back with my another piece of experience  in GWDD PLUS  journey in Arena Animation, Park Street. Hopefully it will put an impact on all of you  and help to learn from my mistakes. If you haven’t checked my experience on internship, then check out the link below: –

https://arenaps.wordpress.com/2018/06/09/koi-bhi-dhandha-chota-nahi-hota-dhandhe-se-bada-koi-dharam-nahi-hota/

Only 1 month left to complete this course. Now I feel lucky to choose this course to achieve my dream job as Graphics and Web Designer. GWDD taught me so many lessons which really helped me a lot to overcome challenges which might have been impossible for me to manage. Working as a Design Intern I really like doing graphics design but it’s not easy enough to manage web programming classes at the same time. At first I only stayed within the class timings (TTS 11-1pm only ), but now it takes an entire day in the class. The important thing is researching and updating myself with the latest trends (Graphics & Web Designing  2018 onwards) so that I can compete with current competition I have to face in the market. I tell you, web programming is not easy as a subject. For this I must be focused and passionate to learn these languages in more details .Day by day, I am sacrificing to do everything to achieve my target.

My mentor  Singham Sir( Somnath Chakraborty) is really motivating me through this challenging time I am dealing with everyday. At evening, when I reach home, I work on my Internship till midnight or sometimes longer. After that I do my research work on web, complete assignments and projects in the course. In spite of all these I also participate in competitions like Creative Minds, GWDD monthly activities and seminars.

Check Our last activity on APS FIFA MANIA in the link below: –

( https://www.facebook.com/groups/727106617412875/permalink/1621699851286876/  )

Check out our last Seminar on GRAPHICS AND WEB DESIGNING in the link below: –

( https://www.facebook.com/groups/727106617412875/permalink/1610809839042544/ )

I got all the inspirations from my seniors/alumni’s, from their efforts, hard work and success stories which are motivating for me. All my alumni are well settled and succeeded to achieve their dream jobs. Whenever I get frustrated and feel weak, I always think about them, their struggles. If they could, why can’t I?

With this internship I am getting an idea what I will face in the job and thus helping me to have good communication skills, planning, organized work and maintaining the deadline. It’s never easy at first but I never like to give up.

At times I really feel very over-pressured handling both together. Sometimes I do lose my temper and become frustrated. But one thing never came in my mind, i.e. to quit. The experience that I am getting here, the struggles that I have to do and extra load that I am taking will pay off in the near future, I can feel it. I can feel the changes in me and improvement in my skills. GWDD PLUS  is not just a course but a full training session where I got trained to broaden my thoughts, to come out of the well, to think out of the box, to see the world and live like how I want to live, different from the crowd, deviated from the rat race. The ethics and moral are now in my veins, which will never leave me. And thus, as life moves on I will move on with all these valuable riches.

I know I have to take risks. If I win I will be happy, if I lose I will be wise.

To know more about me visit the following links:

https://www.facebook.com/arindam.b.779

https://www.instagram.com/arindam_bhowmick_07/

https://www.linkedin.com/in/arindam-bhowmick-5b8aa6160/

https://twitter.com/arindambwebed

Koi Bhi Dhandha Chota Nahi Hota, Dhandhe Se Bada Koi Dharam Nahi Hota

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Arindam Bhowmick, 2nd Sem, GWDD, Arena Animation, Park Street

Hello readers I am back with my second blog sharing another wonderful experience. What do you think that is? If you missed my first blog check in the link below:

( https://arenaps.wordpress.com/2018/05/02/joh-log-gwdd-se-nahi-darteyeh-samaaj-unse-darta-hai/  )

I am writing this blog sharing my experience as Design Intern. First, it was a proud moment that I have a job while I am a student Of GWDD PLUS. So, how did this happen strange right?  Let me tell you what happened. I am good at Graphics Designing Skills as per my level of knowledge I try my way to do it better. I got a referral call for interview for this job, but my course is still not completed.So,What now?

My mentor Sir Somnath Chakrabarty advised to prepare the existing  work I have following all instructions I did what I can.  I was very much excited for the interview as well as a bit nervous because it was my first interview I ever had in my life. I was confident within myself I knew what I had to do. I was ready for interview after my normal class. So, I must get ready to go for interview, but where luckily my interview was at Arena Animation Park Street, 3rd Floor. Interview began a pretty woman came from her company for the interview. After going through all my Graphics Works she asked few questions of technical skills and knowledge. She liked my worked and offered me to work as Design Intern in her company. I was told that I will get an official appointment letter. So, I got a job ,my parents and friends were excited about my news. Check my job post status in the following link:

( https://www.facebook.com/groups/374139876112266/permalink/790417257817857/ )

I started working as Design Intern from 19th May 2018 my day to day responsibility for the company are Idealization, Conceptualization & Designing, Content Development, Online Reputation Management, Social media page handling , Lead generating ads. Well that’s a lot of responsibilities and lots of things I am going to learn. But this is not easy I have to work as well as study complete assignments projects and activities. Remembering about activity have you checked that yet if not check in the following link below:

( https://www.facebook.com/groups/374139876112266/permalink/788347191358197/ )

Well its hard as it sounds but not for me I study at day times and work for jobs posts over night . I believe  in staying humble and work hard be kind.

 I still am doing and will be where my passion will lead me.

To know more about me visit the following links:

https://www.facebook.com/arindam.b.779

https://www.instagram.com/arindam_bhowmick_07/

https://www.linkedin.com/in/arindam-bhowmick-5b8aa6160/

https://twitter.com/arindambwebed

Digital Marketing:”Swagat Nahi Karoge Aap Humara..?”

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Sumaiya Rahman, 2nd Sem, GWDD, Arena Animation, Park Street

Hi friends! Sumaiya Rahman, GWDD(2nd Sem) is back with a hot topic this time. By my last blog (check out my last blog here:

https://arenaps.wordpress.com/2018/05/07/ek-chhoti-seminar-ki-keemat-tum-kya-jano/   ) you all know that we often attend “Zara  Se Hatke” seminars. Last month all  2nd  semester GWDD students were fortunate enough to attend such a seminar conducted by Ramesh Ruia Sir, our Center Head

( To know more: https://www.facebook.com/photo.php?fbid=182674505888384&set=oa.1568974669892728&type=3&theater&ifg=1  ). But this seminar had an impact so strong that I changed my mind. Oh yes! You read it right, I changed my mind and updated from GWDD to GWDD PLUS. The most surprising thing is other candidates in our batch did the same. Why do you think one seminar can make us change our course ? Every other student was in the same suspense when we all took the stand together to update our course from GWDD to GWDD PLUS. Questions were asked and we were told to think twice before taking the drastic step, consult with our guardians and inform some other time.

Well, the seminar opened a new dimension for us, a hidden world we didn’t know existed. So now we have enrolled for “GWDD PLUS”. Let me first speak about the latest features of this. It includes everything from GWDD along with other new hot topics. But the main topic which acted as a black hole for us is “Digital Marketing”.

GWDD already gave us the scope to work in different fields as Web developer, Web Designer, Graphics Designer and lot others but Digital Marketing enlarged that field beyond our imagination. Now we can be SEO Consultant, SEO Specialist, Digital Marketeer, Content Management System Specialist etc. The terms are new for us, had to go through a bit of difficulty to understand the meaning but never the less that made it even more exciting.

Previously, having no idea what it is or how beneficial it can be for my near future I never paid much heed to it in the past. My planning was all set. After the end of July (when my course finishes) I would prepare myself for interviews and would try my luck. After that, a peaceful job life… No more assignments, no more home tasks. But as we know, “Man poses God disposes”. Seems like I will have to spend more time  in Arena Animation, Park Street, 3rd floor, Pinocchio lab .

After knowing what digital Marketing is, I won’t mind staying longer. Rather, I would love to. Marketing is the most important part of any business, whether small or big doesn’t matter. Any new invention and only proper marketing can make that invention famous or useful for general citizens, any new product launch needs marketing, and I can keep giving such examples where we need marketing. In the recent days things are turning digital, whether it is Aadhar Card, Ration Card, college application forms or bank works. Internet has given us a comfort zone and decreased our efforts more than 50%. I won’t be wrong if I say that more than 70% of people around the world are dependent on internet. And thus, there came a turning point in the methodology of marketing. That is turning digital too. It gives better scope to the business to interact with the right audience in the right time and location making the whole system more efficient.

I remember after the seminar when all of us exclaimed that the session was really interesting and helped us learn a lot , Ramesh Ruia Sir said, “This was nothing, this was just the tip of the iceberg”. It hit my mind hard and forced me to think “Then how will it feel like to actually explore the iceberg?” And I made up my mind to go for it and give it a try. Yes problems came up. But I knew that if I invest now I will get the return for the rest of my life. Good things aren’t easy to achieve, thus giving me the motivation to stick to my decision and get past those hindrance on my way.

Though the classes haven’t started yet, the fact that soon we will be landing on the iceberg is enough to bring a smile of excitement.

Well.. Digital Marketing is the new hot gossip or point of discussion or point of attraction, whatever you want to call it. I have tightened the seat belt and prepared myself for the ride.. Because my friend…

The Show is about to begin…

To know more about me visit the following links:

https://www.facebook.com/sumaiya.rahman.15

https://www.linkedin.com/in/sumaiya-rahman-440310160/

https://www.instagram.com/_sumaiya_rahaman/

Saara sheher mujhe Gwddian ke naamse jaanta hai

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Shebi Maurya, GWDD, 2nd Semester in Arena Animaion, Park Street.

Hello readers! I am Shebi Maurya, I had joined GWDD Course in Arena Animation, Park Street last year in the month of May. Its been almost one year, so I am writing this blog to share my experience with you all.

After my graduation my parents asked,“What Next?” At that moment I was totally blank. On the very next day I found a pamphlet at my door and guess what! It was of ARENA ANIMATION and after a week I started my course over there. Even though I had some knowledge about Graphics but I had no idea about Web Designing and Web Development.

In my First Semester I was under Sayani Mam. She is not only a good teacher but also a good person by heart. She taught us Graphics in a very interesting way. So like this my first Semester went very well.

During my first semester, I heard a lot of rumors about a sir name Somnath Chakraborty, who is going to take our second semester. One of the scariest rumor I heard about him was that many students left their course because of his strict nature. The first thought that came into my mind “Unlogo ki tarah kahi mai bhi…..?” but trust me guys as soon as I started my class with him, his image in my mind totally changed. He is truly a great teacher and a perfect guide. As the days passed, I became more serious in my course. Each new day we came through a new lesson. Sir has motivated me a lot and also improvised me. I did many monthly activities with my classmates which taught me new things and the importance of team work. I had attended monthly seminar conducted by our mentor Somnath Chakraborty sir. By word seminar many think boring ambience but in our case it was totally different, we gained knowledge and get motivated, but in a fun and entertaining way.

Wo Kehte hai na “Kuch Pane ke liye Kuch Khona Padhta Hai!” I am a type of girl who dislikes being at home especially on Sundays but I had to sacrifice those. Yes you read it correct! Previously every Sunday I used to go out to enjoy with my friends but now I rarely get time.

From attending resourceful seminars to meeting deadlines, I have tried and still trying my level best to do justice to my course. I have found myself very lucky to be part of GWDD family and getting a mentor like Somnath sir who has helped me in every aspect.

Hence joining GWDD course in Arena Animation, Park Street, is my correct choice.

Please follow the below links:

https://www.instagram.com/shebi_maurya/

https://www.linkedin.com/in/shebi-maurya-00a062164/