Posted in Career, Graphic Design, Kolkata, Students

Graphics as Imagination

An Article by Bhartesh Jajoo (Student of Arena Multimedia – Park Street)

Graphics is not only an art, but it’s also imagination which makes you see the unique things which are not available in the world, but available in the mind of the people which makes them available in the world. Day by day, we see the new things. How it comes is from the ideas of different people. People are representing themselves as artists by their unique drawings.

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A Drawing by me

There are some people who can’t express their feelings in words, but they can let you feel it through their imagination by Graphics. From the normal drawings on the paper to the legendary paintings are the types of graphics. Graphics are not only the software, but the creativeness of the people in any kind of thing which can let you see those things are graphics. Graphics are alive in the mind of the people.

Posted in Arena Park Street, Career, Graphic Design, Uncategorized

Why Choose a Career in Graphics Designing?

An Article by Srabanti Paul (Student of Arena Multimedia – Park Street)

Now days everything is based on “Graphics Design”. By a graphic design you can express your thinking and creativity. That means if you have an innovative idea, or you think outside of the box you can execute those things through graphic design.

So the graphic design is a career oriented subject. And it has a big area or position of our daily life. Retouching, packaging, banner, poster, web design, for company identification logo & visiting cards everything is under the graphic design.

The graphic design is a primary stage of a commercial market. To promotion of products it should be essential to give an advertisement these products. An advertisement also makes different types which the common people can understand that what are the products? So the poster and banner is the easiest way to introduce your products with people. For that kind of purpose, the graphics is very essential. In case of web design or animation everywhere the graphics designing is must. The strong meaning of graphics that attract people towards your creation. And increase the promotion of the business activity.

Many of college and institute started graphic designing course and students also choose their career in graphics designer.

In this field you can get new newt challenging creative work to execute yourself and get impressive salary.

For this job something is required that is firstly need to have artistic mind. And secondly also need to be knowledgeable about using computers. And to generally have an aptitude for learning new technology which is important to graphic design work. It is important to having a good approach to presenting your work to client and selling your ideas.

so let’s start your career with graphic design. Whole commercial market depends on graphic design. it is a part of our daily life.

Posted in Arena Park Street, Graphic Design, Uncategorized, Web Designing

Importance of Graphic Design – The secret to Creativity

An Article by Sneha Lakhotia (Student of Arena Multimedia – Park Street)

Graphic Design in a simple sense is the ability to create, design and to showcase your skills by your ideas and experiences with visual and textual content. Graphic Design is everywhere, touching everywhere, everything we see, everything we buy.

Graphic Design is present everywhere in Today’s Society. In Newspaper, Magazine, Packaging, Branding, Websites, Posters, Books and signage. There is a graphic design almost everywhere you look and every successful Business Needs Graphic Design. Another reason why Graphic Design is important is because Human Beings are Visual Creature.

Graphic Design is an art of visualizing ideas. Graphic Design makes Information less boring. Graphic Designer can design a proper image by understanding the requirement of the company and its clients. In order to increase the traffic or business in online, the Graphic Design play a vital role. Today’s generation those who born during or after the advent of Digital technology are known as digital natives and grabbing their attention takes eye catching Graphic Design on both social media pages and in video.

Your Graphic Design and logo can play a big role, in how your product or service is perceived by social media user. Having an attractive Design help us to strengthen your Brand, build trust with the consumer and make your business seem larger than it is.

 

Posted in Alumni Success Story, Arena Park Street, Graphic Design, Kolkata, Student Success Stories, Training, Web Designing

Vinay Jason Haridas’s Story

Hi, my name is Vinay Jason Haridas and I am a Graphic and Web designer. I specialize in logo design / brand identity/web template designing etc. From a young age I have been fascinated by art and design and by my teen years started following Japanese style of ate i.e Anime / Manga.

After passing my class 12, I enrolled myself in Academy of Fine Arts and followed that up by learning designing software’s like Photoshop, Illustrator, Corel Draw & Flash from Arena Animation Park Street. A year later in 2010 I was living my dream when I got my first job as a designer in Dream Infotech Gangtok, Sikkim. This is where I improved my skills as a designer for Web & Graphics

In 2012 I got my big break by landing a job in Dubai U.A.E as a lead designer for Graphic International Centre where I gained knowledge about print media, it was a completely new experience for me here with the change in life, people, culture and so on. The biggest challenge here was to learn what happens next once we design that poster or brochure, the different printing technologies, media, inks etc.

Graphic/Web design has broadened its reach dramatically over the past decade, expanding from a specialized profession to a widely deployed skill. More designers are becoming producers, authors, publishers, and entrepreneurs actively employing their creative skills as makers of content and shapers of experiences.

Today, graphic design has become second nature. In fact, most people do not
even realize that every day they are viewing thousands of visuals from the
label on their tea in the morning, to the hoarding on the way to work, to when we open our phones or computers, to watching TV, or the advertisement on public transport, to the toothpaste packaging before they go to sleep.

Being a web or graphic designer is always about being at par with the latest trends and software’s, to improve yourself in all aspects and give yourself that edge from others and not just another face in this world of designs. That is why I have come back to where it all started here in Arena Park Street to improve myself once again and start a new chapter in my life.

Posted in Arena Park Street, Graphic Design, Responsive Web Design, Students, Training, Uncategorized, Web Centric, Web Designing

Web Designing & Development as Career

An Article by Ankita Bhattacharya (Web Student at Arena Multimedia – Park Street)

The 21st Century saw an explosion in commodities and services. Our growing economy has created millions of buyers. In today’s hectic and complex lifestyle websites provide one of the most powerful tool to connect buyers with sellers. This is more relevant in light of our PM Narendra Modi’s “Digital India” programme and Google CEO Sundar Pichai’s vision of connecting every Indian village with internet by 2020.

As per Google survey of 2013 only 45% of small business houses in India has their own website. Hence smaller businesses are not maximizing the benefit of their internet presence, but it should be pointed out that those taking advantage of it are really experiencing significant gains. So why are so many still missing the boat? The main reason that it is important for business to have a website is how people are likely to find one. These days most people will go online search for a product or a company before they make a purchase. The points above justify the selection of web designing and development as a profession of today as well as tomorrow.

The World Wide Web was introduced by Tim Berner’s Lee in the year of 1989. Sir Tim Berners Lee is a British Computer Scientist. The different areas of Web design include Web Graphic Design, Interface Design, Authoring, including Standardised Code and proprietary software, User Experience design and Search Engine Optimization. On the other hand, Web Development involves in developing a website for hosting via internet or intranet.

This unique profession which calls for-

  • Graphic Design Theory
  • Communicative Skill
  • Business Sense
  • Creativity

is taught at- Arena Animation, Park Street.

One may take up the course considering both job opportunity as well as satisfaction of a creative soul.

Posted in Arena Park Street, Graphic Design, Responsive Web Design, Uncategorized, Web Centric, Web Content, Web Designing

Web Content is more important than Web Designing

An Article by Kamalesh Patel (Web Student at Arena Multimedia – Park Street)

The World is increasingly becoming more and more competitive and customers expect only the best. Web Content is the reason for which people visit the popular sites. Another important reason of Web Content is that publishing good content will increase the number of people who find your website through Search Engine. Search Engine want frequently updated content, and if you want people to your site, it’s important to provide content that people want to see.

Web designers and developers create interesting design and interaction with their own ideas, concept and knowledge. But the customer needs the best, they are not interested to know the backend technology used for building a website. They just want the interactivity in their work. Customers are coming to your webpages for its content and if your design, architecture and interactivity don’t provide that Content then they will leave.

There are two important types of web content.

  1. Text
  2. Multimedia

Text Content – Text Content is easy to understand. Textual Web Content will help readers to get more information in detail. These web text are written for global and local audiences. So that it can read by anyone around the world.

Multimedia Content- Multimedia Content isn’t text but helps in attracting audiences through lots of visual effects such as animation, images, sound and videos. These contents are also very much helpful and easy to understand to the audience.

In the end Web Content is important and it is the ‘King’ of the web page and if the designer’s forget that, they won’t be in this business for long.

Posted in Arena Park Street, Graphic Design, Responsive Web Design, Uncategorized, Web Designing

A SIMPLE OVERVIEW ON WHAT IS WEB DESIGNING AND DEVELOPMENT

An Article By Aafreen Naaz (Web Student at Arena Multimedia – Park Street)

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Web designing is basically related to designing of web pages. The pages which we see on the internet are designed in different ways. These designs include images, text, graphics, hyperlinks etc. The designing of these pages is basically done by the web designers, who are specialised in this with the help of software like Photoshop, Illustrator, Coreldraw etc. to meet the various demands of designing.

Web designers design all these web pages keeping some points in mind like customer’s demand, suitability, needs and accessibility. These web pages are then given to the web developer whose role is to technically develop all these pages for upload on the internet.

Web development involves the construction of web pages and how they will appear on the internet. These web pages are developed with the help of programming languages like HTMP, CSS, Javascript etc.

Developer use these programming languages and build the page which goes live for the audience who is using the internet. As the web industry is growing more and more, need for web designing and development is becoming essential, as everything nowadays is related to web. Web designing and development has a large scope in current market scenario.